As kids, Baby Boomers had the best toys of all time. Here are the top 7 Baby Boomer Toys:
- Jame Bond’s 007 Briefcase. This was a toy replica of the attache case used by Sean Connery in From Russia With Love. It came complete with a toy gun, dagger, gold coins, code book and many other spy essentials. It was a huge seller and every Baby Boomer had one. The toy 007 briefcase was one of the first toys directly connected to a movie, and showed Hollywood the tremendous potential of merchandising tie-ins. To this day it is a sore subject with Sean Connery. Merchandising was unheard of, so there was nothing in Sean Connery’s contract giving him any of the profits. Sean Connery did not make a penny from the toy James Bond briefcase. He has unsuccessfully sued many times for a cut of the profits. Friends of Sean Connery have learned never to mention the subject since it will set Sean off on a 25 minute rant.
- Barbie Doll – A lot of modern women hate this doll, saying that it gave girls an unrealistic and physically impossible view of female beauty. Despite this, Barbie is the best selling doll in history. Over 1 Billion Barbie dolls have been sold since its debut by Mattel in 1959. Of course Barbie is unrealistic. If Barbie was “life sized” she would be 5 feet 9 inches tall, have a 39 inch bust, a 16 inch waist and 33 inch hips. Her shoe size would be 3. It seems impossible that a real life Barbie would even be able to walk without falling forward. None of this mattered to little girls. For them, Barbie was just a fun toy and they loved her. Barbie also was an independent woman who always had tons of money, nice things and knew how to enjoy life.
- Green Army Men – These guys don’t get much respect, but every Baby Boomer had hundreds and sometimes thousands of these guys scattered around the house. For one dollar you could get a huge plastic bag filled with Green Army Men. They weren’t all the same either. Some of the Army men had rifles, some had radios others were throwing hand-grenades. There were soldiers shooting from all different positions. Whoever designed Green Army Men went into tremendous detail on the way the soldiers looked, right down to the details of the uniforms. Green Army Men, played a key roll in the film Toy Story, where they heroically fulfilled any dangerous task assigned to them without question or complaint. Remember that the parents of the Baby Boomers were the ones who had won World War II. In a way the toy Green Army Men were a tribute to those thousands of real soldiers who anonymously fought for freedom before the Baby Boomers were born.
- Easy Bake Oven – This Hasbro invention was a toy oven that could actually bake cakes, cookies and muffins, using a 100 watt light bulb as the heat source. Unlike a lot of toys, you don’t pretend to do something, you actually do it. You don’t pretend to bake a cake, you really bake one. Some people say that, like many Baby Boomer toys, the Easy Bake Oven reinforced sexual stereotypes. Little girls were given dolls and ovens, while little boys were given toy guns and Army men. This ignores the fact that boys loved the Easy Bake Oven as much as girls. Parents may have given the Easy Bake Ovens to their daughters, but their sons soon discovered it as well. Many Baby Boomer boys actually learned how to cook by helping their sisters make desserts with an Easy Bake Oven.
- Astro Base – a decade before people actually landed on the moon, the toy Astro Base accurately predicted what a lunar landing module would look like. In fact, it was even better than the real lunar landing module, since the Astro Base was bright red, and had a crane to gently lower the astronaut to the surface.
- Mr. Machine – was a toy robot introduced by Ideal in 1960. It was made of see-through plastic and had a wind up spring. It was a very interactive toy since you could take it apart and re-assemble it. Boys and girls were fascinated to see how all the gears interconnected to create a moving walking robot. Many Baby Boomer boys and girls who went on to become engineers say that their first introduction to mechanical interactions started with Mr. Machine.
- Etch A Sketch – is one of the most frustrating toys of all time. The T.V. commercials showed people creating masterpieces of art on this little box with 2 knobs. Every kid wanted one, and in 1960 the Ohio Art Company made sure that most kids in the United States got an Etch A Sketch. However, kids soon discovered that there was no way they would ever be able to draw much more than rectangles and squares. Trying to draw a curved line requires moving both knobs simultaneously, with the precision of a heart surgeon. However, the best part of Etch A Sketch is that no matter how badly you mess things up you can simply shake the toy and all your mistakes are wiped clean forever. Then once again you can give it a try, knowing that this time for sure you will be successful. If only real life worked that way.
Baby Boomers had the best toys because the toys stimulated the imagination. You could be an astronaut, a fashion model, an Engineer, a great chef, a brave soldier, a spy or a world class artist. Unlike today’s video games, you had to make the story yourself – it was not supplied to you.These toys allowed thousands of children to enter a world where anything was possible and all their dreams could come true.